Dudnyk. Case Studies

This is the short series of animated case studies we created using 'running stroke' (aka 'chasing outline') animation technique. (We've created a dynamic script especially for this project to get enhanced control of the line in motion).

There are three different stories we have animated for Dudnyk (Healthcare Marketing & Advertising Agency) - Hereditary Angioedema, Symptomatic Neurogenic Orthostatic Hypotension and Sjögren’s Syndrome.

Each case study tells a brand story from strategy to creative execution. The stories focus on the divide between physicians and patients in the particular disease state and the impact on the treatment experience and how insights helped unify physicians and patients through education and understanding.

Dudnyk is an independently owned, award-winning, full-service healthcare advertising agency that specializes in creating insight-driven, authentic brand experiences that unite specialty physicians and their patients.

Case Study #1. Symptomatic Neurogenic Orthostatic Hypotension

Case Study #2. Sjögren’s Syndrome

Case Study #3. Hereditary Angioedema

Credits

Client
Dudnyk

Creative Services Supervisor
Whitney Bender

Idea
Dudnyk Creative Team

Illustrator
Whitney Bender

2D Animation
Alexander Rudik

Sound Design
Eugene Borodulin

Music
frankum
FoolBoyMedia
Setuniman