Dudnyk. Case Studies
This is the short series of animated case studies we created using 'running stroke' (aka 'chasing outline') animation technique. (We've created a dynamic script especially for this project to get enhanced control of the line in motion).
There are three different stories we have animated for Dudnyk (Healthcare Marketing & Advertising Agency) - Hereditary Angioedema, Symptomatic Neurogenic Orthostatic Hypotension and Sjögren’s Syndrome.
Each case study tells a brand story from strategy to creative execution. The stories focus on the divide between physicians and patients in the particular disease state and the impact on the treatment experience and how insights helped unify physicians and patients through education and understanding.
Dudnyk is an independently owned, award-winning, full-service healthcare advertising agency that specializes in creating insight-driven, authentic brand experiences that unite specialty physicians and their patients.
Case Study #1. Symptomatic Neurogenic Orthostatic Hypotension
Case Study #2. Sjögren’s Syndrome
Case Study #3. Hereditary Angioedema
Credits
Client
Dudnyk
Creative Services Supervisor
Whitney Bender
Idea
Dudnyk Creative Team
Illustrator
Whitney Bender
Animation
Timid Kiddom team
Sound Design
Eugene Borodulin
Music
frankum
FoolBoyMedia
Setuniman